Analyzing Websites

From a cluster of interconnected HTML pages to online service platforms, websites are constantly changing in form and function. These transformations have led, on the one hand, to human and social sciences renewing or inventing analytical methodologies; and on the other hand, to a reconsideration of the practices of non-specialists and digital professionals.

The Web factory is equally included on the agenda of communication training, according to an alternative approach that is complementary to the one that has been implemented for computer scientists.

From these two perspectives and drawing upon several case studies, Analyzing Websites presents epistemological and methodological contributions from researchers in Information and Communication Sciences exploring websites as sociotechnical, semi-discursive and communicational devices. This study covers website design as well as their integration into the digital strategies of organizations in the public, associative and private sectors.

Sommaire :

Part 1. Websites as a Socio-technical Device

Chapter 1. Observing the Web through the Lens of Websites

Chapter 2. Is the Web a Semiodiscursive Object ?

Chapter 3. Expertise from Websites: Pedagogical Perspectives in Information and Communication

Part 2. The Website as a Semiodiscursive Device

Chapter 4. Semiotics of Digital Design: From Ethos to Ethics

Chapter 5. Social Semiotic Approach of Press Websites: Genesis of a Method

Chapter 6. Analyzing the Mobilization Against the LPR on Twitter: Theoretical Issues and Methodological Challenge

Chapter 7. Metaphor and Analysis of Websites : Transformations of a Media Object

Part 3. The Website as a Communication Device

Chapter 8. Thematic Analysis of Hyperlinks: A Taxonomic Approach

Chapter 9. The Documediality of Cross-border Organizations

Chapter 10. “Tell Us Your Data”, Between Euphemization, Standardization, and Digital Poetics